A key challenge for communications teams in companies is to ensure that their audiences, both internal and external are aware of developments in the business.
It could be explaining what your business does, the launch of a new product or service, a change in strategy, reporting on financial performance or giving your audience the necessary tools to educate themselves on a particular topic.
Video is a great way to inform your audience and give them the tools they need to help your company achieve it's strategic goals. We can apply different tactics depending upon the profile of your audience and where your audience is on their journey with you, it could be an animated explainer video, a message from your CEO or maybe even a live broadcast of your meetings for your shareholders. The choice is yours!
CASE STUDY: SGS CATALYST REPORT (ANIMATED INFOGRAPHIC)
SGS is the world's leading inspection, verification, testing and certification company and employs over 80,000 people worldwide. The company takes employee engagement very seriously and conducts a survey each year to gauge how employees feel about working for SGS. To showcase the results, we helped the client produce an animated infographic with the highlights of the report.